World Hoop Day Blog

Bay Area Hooping Life Screening

The city of Alameda will be the first city in the state of California to premier this film! THE HOOPING LIFE MOVIE COMES TO ALAMEDA PREMIERES AT RHYTHMIX CULTURAL WORKS – 2513 BLANDING AVE ON MARCH 24, at 7pm (doors open at 6:30pm)

Brought to you by LUCASHOOPING at RHYTHMIX

“You will see masters of the hula-hoop like you’ve never seen before. The sensation is back!” – Shaquille O’Neal

Alameda, CA: THE HOOPING LIFE, a one-hour documentary that invites you into the making of a cultural phenomenon that unabashedly loves something dopey, will be premiering March 24, 2012 at 6:30 pm at Rhythmix Cultural Works, sponsored by LucasHooping with additional support from Rhythmix and CherryHoops. There will be live performances, the movie screening and a hoop jam.

Much like break dancing and skateboarding, the modern-day hula-hooping subculture brings people together. “Hoopers” i.e. someone who lives to hula-hoop, have brought hooping to rough neighborhoods giving kids a chance at being kids; they practice hoop meditation to lift depression; and fire-hoop to heal trauma.

The film follows eight individuals over eight years, from Johannesburg to South Central California who create a hooping movement that’s vibrant, edgy and infectious. Hooper Shaquille O’Neal and 50s hoop-maker Art Linkletter introduce these interconnected stories.

“In THE HOOPING LIFE, real life is more fantastic than anything I could have scripted,” says veteran Producer-Director Amy Goldstein. “If something invigorates your soul, you’ve got to give it your all. Many hoopers are surviving these times as hopeful entrepreneurs, teachers and performers with a more colorful life that they ever imagined. THE HOOPING LIFE is an entrepreneur’s guide to happiness.”

THE HOOPING LIFE is being released worldwide via community-organized screenings only starting January 2012. Alameda’s Rhythmix Cultural Works is the first city in California to premier this movie, sponsored by local hoop dance instructor, Betty Lucas, of LUCASHOOPING.

Live Performance, Film, Hoop Jam: 6:30pm, Doors open, concessions available 7:00pm, Live Hoop performance by featured artist Tisha Marina 7:30pm, Film The Hooping Life 8:40pm, Hoop Jam & Hoop Electric Slide fun (until 10pm)

Ongoing Events at Rhythmix: LucasHooping Hoop Classes, every Monday Night, 6:30pm.



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